Lagbaja, a Love for Nigerian Fashions

August 5, 2009

Whether it is in his video “Konko Below,” “Skentele,” “Nothing for you” and numerous hits to count, one thing is clear. When the legendary Lagbaja sits to conceptualize and execute his videos, he takes every element of Nigerian fashions into [...]

The Nigerian Fashion Customer?

August 5, 2009

To successfully execute on your fashion business, it is very important to have a clear idea who your customer is. Knowing your customer helps you determine what to offer them and where to invest your time and monies. As you [...]